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Blog posts April 2019

MARKETING MASTERCLASS: Here's how the top CMOs in the world are driving results

MARKETING MASTERCLASS: Here’s how the top CMOs in the world are driving results

The $221 billion US ad industry is being upended by the rise of digital ad giants, fragmented consumer attention, and marketers’ ever-increasing pressure for results.

Read the full article at: www.businessinsider.…

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3 diversity lessons from Ancestryҳ recent adࢡcklash The...



3 diversity lessons from Ancestry’s recent ad backlash

The genealogy service issued a mea culpa following outrage over an ad that many said ‘romanticized’ slavery.


https://tampafloridabusiness.tumblr.com/post/184431965221

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Vulnerability Management Metrics: The Final Frontier

Vulnerability Management Metrics: The Final Frontier

In Part 1 of this series, we looked at some of the metrics that an executive team would want to see to identify how the business risk is trending. It is very important to keep in mind that if the business does not see the information security pr…

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